Branding your business or product on-line
Posted in Marketing
Web sites are complicated, no matter how big or small, so how do we really know their true status on the web?
For a start, consider the homepage as there are at least 7 inspection points to check for search engine suitability.
How can we be sure that a site’s investment is maximising returns?
Site inspection by a qualified and experienced developer will surf, test and look behind the scenes of web sites. Areas such as:
- Design and code
- Search engine ranking
- Linking strategies
- Traditional off-line marketing strategies
- E-Mail campaigns
- Paid advertising
We will attempt to demyth some of the older internet strategies, that are still in use, and provide clear direction on the future of web marketing.
Real value will come from knowing the status of your web site and understanding current on-line technologies.
